Natalia Rachel is a comprehensive platform dedicated to trauma-informed leadership, somatic therapy, and relational healing. The platform serves mental health professionals, organizational leaders, and individuals seeking trauma-informed approaches through specialized training programs, mentorship opportunities, and educational content.
Natalia Rachel is a comprehensive platform dedicated to trauma-informed leadership, somatic therapy, and relational healing. The platform serves mental health professionals, organizational leaders, and individuals seeking trauma-informed approaches through specialized training programs, mentorship opportunities, and educational content.
SEO Optimization, Social Media Marketing, Content Strategy & Analytics
Mental Health, Trauma-Informed Leadership & Somatic Therapy
1 Year
20-12-2024
We leverage a powerful combination of modern tools and platforms to deliver high-performance, data-driven, and scalable digital solutions. Our technology stack focuses on analytics, platform efficiency, SEO optimization, and social media integration to ensure measurable growth and seamless user experiences.
Google Analytics 4, Google Search Console, Microsoft Clarity, Hotjar
SEMrush for technical audits and keyword optimization
Squarespace (CMS & Lead Tracking)
Instagram, Pinterest, Tumblr, Dribbble
Conducted in-depth site audits and systematically resolved all 2,000+ errors, achieving a remarkable 96% site health score. Implemented daily monitoring protocols using Google Search Console to maintain zero errors, with ongoing optimization of 659 warnings and 93 notices.
Executed high-quality content optimization focusing on trauma-related keywords, refined meta tags and internal linking structure, and performed regular audits to ensure content aligned with search intent. Prioritised key pages, including trauma-and-fragmentation content, somatic therapy resources, and program landing pages.
Developed and executed multi-channel backlinking strategy including guest posting on high-authority mental health and leadership websites, strategic blog commenting on relevant industry platforms, PDF submissions to authoritative directories, and promotion of flagship programs through SEO-optimized content distribution.
Managed consistent content promotion across Instagram (achieving 1.2K new followers in 2 months), Pinterest (growing from 0 to 17.7K audience with 19.8K impressions), Tumblr, and Dribbble. Focused on reel promotion strategy that significantly increased engagement and profile visibility.
Resolve over 2,000 website errors and achieve top-tier site health for optimal user experience and search engine performance.
Increase organic traffic and new user acquisition through strategic SEO optimization and content promotion.
Drive qualified contact form submissions through improved search visibility and targeted content strategy.
Grow follower base and engagement across multiple platforms, particularly Instagram and Pinterest.
Establish strong search engine presence for flagship programs including trauma-informed training modules and leadership mentorship.
The website initially suffered from over 2,000 critical errors affecting performance, user experience, and search rankings.
Insufficient conversion optimization resulted in missed opportunities to capture qualified leads interested in training programs.
Limited search engine presence for key trauma-informed leadership and somatic therapy content hindered organic user acquisition.
Limited search engine presence for key trauma-informed leadership and somatic therapy content hindered organic user acquisition.
Balancing technical SEO work while maintaining consistent social media growth across multiple platforms within tight timeframes.
Balancing technical SEO work while maintaining consistent social media growth across multiple platforms within tight timeframes.
Establishing credibility and backlink profile in the competitive mental health and leadership development space required strategic off-page efforts.
We delivered exceptional results: 22,000 active users (1,189% YoY growth), 1,349% organic traffic increase, and site health improved to 96% (top 10% globally). High-performing content pages achieved 6.3K-11.4K views with increases up to 1,672%. Social channels expanded significantly—Instagram reached 27K followers while Pinterest grew from zero to 17.7K audience with 199% more impressions, creating a powerful digital presence that consistently attracts and converts qualified audiences interested in trauma-informed leadership and somatic therapy.
